The consultation includes proposals to restrict the location and promotion of ‘discretionary foods’ in retail outlets and other businesses selling to the public. Discretionary foods are defined as confectionery, sweet biscuits, crisps, savoury snacks, cakes, pastries, puddings, and soft drinks with added sugar.
The consultation document proposes a number of location and promotional restrictions for these discretionary foods that will impact on convenience retailers, including:
- Restricting multi-buy promotions – Multi-buy promotions are defined as: (a) two or more separate products sold together to obtain a discount or (b) one or more products given free as a result of a purchase.
- Restricting the promotion of value - no extra prominence would be allowed on the basis of price, size or volume, including price reductions or size increases. These restrictions would apply to, for example, packaging, labelling, shelf edge displays and signage.
- Restricting branded chillers and floor display units – the consultation seeks views on how this would be implemented.
- Restricting placement at checkouts, end of aisle, front of stores, island/bin displays – the consultation seeks views on how this would be implemented
- Restricting manufacturers and distributors from providing promotional or marketing material – the consultation seeks views on how this would be implemented.
Consultation details:
ACS' submission:
