ACS has responded to an announcement from the Department of Health and Social Care confirming that a mandatory ban on the sale of energy drinks to under-16s is expected to come into force in England next April, urging the Government to focus on communicating the changes effectively to both customers and retailers.
Under the proposals first announced in Labour's Manifesto in 2024, drinks that contain more than 150mg of caffeine per litre will be illegal for sale to anyone aged under 16. Tea, coffee and lower caffeine soft drinks are not set to be affected by the ban.
