The Food Standards Agency (FSA) has launched a new campaign to help retailers communicate the recommended age restrictions on slush drinks containing glycerol.

The FSA recently updated its advice on the age recommendation for slush drinks which contain high levels of glycerol to help keep the ice frozen, stating that children under the age of seven should not be consuming the drinks, and that children under ten should not be offered free refills.

Retailers who sell slush drinks containing glycerol can download suitable assets to communicate that the products are not suitable for those under seven by accessing the FSA toolkit. This contains posters to display at the point of sale, along with social media graphics and copy to help retailers communicate the new guidelines to customers.

Retailers can download the toolkit here, as well as a poster to display in store here.

Signage on slush drinks features in ACS’ wider guidance on the different notices that retailers are required and recommended to display in their business. This guidance is available on the ACS Member Portal here.