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Everyone Welcome Guide Launch Webinar

18th May 2022
3:00pm - 4:00pm
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Our new Everyone Welcome Guide has been developed in consultation with Alzheimer’s Society, the Business Disability Forum, Age UK and National Innovation Centre for Rural Enterprise.

During the launch webinar ACS Government Relations Director Ed Woodall will provide an overview of the new guidance followed by a panel session with a leading charity and an independent retailer to talk about how you can use this guide to make your store more inclusive for all customers.

Confirmed speakers include: 

  • Parma Sira, Small Business Disability Adviser, Business Disability Forum
  • Rachel Brown, Corporate Partnerships Manager, Sense
  • Amy Sohal, Independent retailer
  • Ed Woodall, Government Relations Director, ACS
  • James Lowman, Chief Executive, ACS (session chair)

Click here to register for the webinar.

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Event Speakers

Rachel Brown, Corporate Partnerships Manager, Sense

Rachel works at national disability charity Sense, as Corporate Partnerships Manager. Sense supports everyone who is deafblind or has complex disabilities, and we believe everyone should be able to take part in life, no matter their disability.

Rachel is a proud recipient of bilateral cochlear implants, having had the surgery 3 years ago, after hearing aids were no longer powerful enough to support her progressive hearing loss.

Parma Sira, Small Business Disability Adviser, Business Disability Forum

Parma joined BDF in August 2020 to lead on the Smarter London SMEs project, providing free disability and inclusion advice and support to small and medium sized businesses in London.

Parma has vast expertise in disability and inclusion having worked with London businesses for over 20 years, breaking down the barriers of recruiting and retaining employees from disadvantaged communities.

At the London Borough of Newham he helped businesses flocking to the area in what was Europe’s largest urban regeneration project at the time – the 2012 Olympic and Paralympic games and Westfield developments – develop innovative inclusion strategies to ensure opportunities were accessible to local talent.

Edward Woodall, Government Relations Director, ACS

Ed joined ACS in September 2009 having graduated from Roehampton University in 2007. As Government Relations Director Ed is responsible for communicating ACS’ policy positions across Westminster, Whitehall and the devolved nations with civil servants, parliamentarians and external stakeholders. Ed consults with ACS members through ACS’ Policy Committee and Expert Policy Groups to develop policy positions and the organisation's public affairs strategy.

Ed has given evidence to numerous parliamentary committees in Westminster and devolved nations and contributes to policy developments across a range of government working groups including the Department for Business, Energy and Industrial Strategy, the Ministry of Housing, Communities and Local Government and the Home Office.

Ed completed the Chartered Institute of Public Relations Diploma in Public Relations in 2013. Ed is currently studying for his MBA at Surrey Business School.

James Lowman, Chief Executive, ACS

James was appointed ACS Chief Executive in November 2006. He has led ACS on political and policy representation, driven a unique research programme that informs ACS’ policy work, launched an industry-leading assured advice scheme in partnership with Surrey County Council, created a new and unique events programme, and increased membership and engagement from all parts of the industry. He has been recognised for his work with outstanding achievement awards from HIM, Palmer & Harvey, YIGA, and the Retail Industry Awards. James is a member of ministerial advisory groups including the National Retail Crime Steering Group and the Retail Sector Council. He also sits on the boards of Community Alcohol Partnerships, the London Food Board and the High Streets Task Force. James joined ACS in 1997. He has a degree in Politics from the University of Essex, and an MBA from Kingston Business School.